The Library placed 2nd in the 10th IFLA International Marketing Award competition (International Federation of Library Associations) in recognition of its successful buttons campaign. The first and third place winners were Tsinghua University Library and Kosteneevo Rural Library respectively.
The objectives of the award are to reward the best library marketing project worldwide, to encourage marketing in libraries, and to give libraries the opportunity to share marketing experiences.
The announcement of the award winners is available on IFLA’s website.
The buttons campaign was coordinated by the Library’s Outreach Committee.
For more information, contact:
Communications and Liaison Librarian
Ext. 32446
University of Waterloo Library
200 University Avenue West
Waterloo, Ontario, Canada N2L 3G1
519 888 4883
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